Primary Wave Marketing Book - Flipbook - Page 11
Launched CeeLo’s “Loberace” theater
show at Planet Hollywood (Las Vegas)
Voxx International signed Primary
Wave’s branding agency as agency
of record for the audio brand 808
“Purrfect” the cat introduced by CeeLo
Green on The Voice
Primary Wave’s branding agency signed
as agency of record to Klipsch Audio
Executed multiple national marketing
campaigns for management client
Goodie Mob with AT&T, Samsung
and JetBlue
Launched a writer & producer
management division
Secured Graham Parker a role in Judd
Apatow’s romantic comedy, “This Is 40”
in support of his new studio release with
The Rumour
Signed Graham Parker publishing and
reunited his group The Rumour
Foy Vance’s “Make it Rain” recorded by Ed
Sheeran for “Sons of Anarchy”
Signed Melissa Etheridge to talent
management
Partnered with legendary songwriter
Mac Davis (administration)
Expanded West Coast o昀케ce, moved to
Westwood, Los Angeles
Co-producer of the Kurt Cobain Nirvana
documentary Montage Of Heck
2010-2015
Secured CeeLo Green a Grammy
performance with Gwyneth Paltrow;
CeeLo Green signed as judge on
NBC’s The Voice; and executed a new
partnership with the TyKu Sake company
for CeeLo to become a co-owner &
ambassador
Executed National 7-Up TV commercial
featuring CeeLo Green
Executed Def Leppard integration in
NBC’s Celebrity Apprentice
Executed a multi-year tour with Motel 6
“Rock Yourself To Sleep”
Signed Eric Benét to talent management
Signed CeeLo Green to talent management
Created a graphic novel series for
publishing client Daniel Johnston
Executed a partnership for Melissa
Etheridge with Deloitte Digital and secured
a performance in Times Square on New
Year’s Eve
Cypress Hill signed to talent management
