Primary Wave Marketing Book - Flipbook - Page 3
pri • ma • ry wave
noun
A type of seismic wave that causes the rocks it passes
through to actually change in volume – a pretty intense
mover and shaker to say the least. We know quite a bit
about rock, volume, and making a profound impact,
too, so it seems only 昀椀tting that we’d adopt such a
dynamic namesake.