Primary Wave Marketing Book - Flipbook - Page 54
What we do
Archiving,
Preservation
& Creative
Marketing
Mobilizing our archives to create
unforgettable moments and shape the
future of music!
Whitney Houston
Unrleased Song
James Brown Sex
jumpsuit exhibit
James Brown Bus
Luther Vandross
Grammy Award
Through partnerships with music artists
and estates, we meticulously archive
and preserve their invaluable treasures
and life’s works – from music recordings
to ephemera, collectibles, clothing,
and even iconic vehicles. Safeguarded
within our temperature-controlled, fully
private vaults, these artifacts are not only
preserved and protected for posterity but
also serve as reservoirs of inspiration.
With a keen eye for innovation, we
transform archived artifacts into exciting
new products and spearhead dynamic
marketing initiatives. From limited edition
releases to immersive experiences, we
harness the power of nostalgia and
authenticity to captivate audiences and
drive engagement.
